The way Albanians make payments and manage their money is evolving, as digital services become an increasingly integral part of everyday life. In response to this transformation, Union Financiar Tiranë (UFT) has developed UPay, a modern financial platform designed to bring a wide
range of financial services closer to individuals and businesses through a simple, convenient experience accessible directly from their mobile phones.
Powered by advanced technology, high security standards, and an innovative approach to financial services, UPay has been designed to meet the needs of today’s consumers, who expect greater speed, convenience, and flexibility in managing their finances. Through the app, users can carry out financial transactions digitally, without being restricted by traditional business hours for services available online.
The development of UPay reflects Union Financiar Tiranë’s commitment to introducing modern solutions to the Albanian market while continuously expanding its range of services and the benefits available to users.
One of the key developments in this regard is the integration of Western Union international money transfer services into the UPay app, giving users access to a global network and tangible benefits. Users can now send money directly from their mobile phones to more than 200 countries and territories worldwide, benefit from zero commission on withdrawals through the app, and receive a 100 ALL bonus for every money transfer sent.
The integration of Western Union into UPay demonstrates how international partnerships and investments in technology can contribute to the modernisation of financial services in the Albanian market and beyond.
In an industry where consumers increasingly expect accessible, secure, and efficient services, the combination of digital platforms and global networks creates new opportunities to expand service offerings and enhance the overall user experience.
Through UPay, Union Financiar Tiranë aims to develop a digital financial ecosystem that goes beyond conventional payments by integrating services that address consumers’ increasingly diverse needs. Advanced technology, security, and ease of use remain fundamental pillars of this development.
As the sole agent of Western Union Financial Services Inc. in Albania, UFT combines its extensive experience in the local market with the capabilities and international reach of the global leader in money transfers.