Vitin e kaluar, Shqip\u00ebria u p\u00ebrmend n\u00eb disa media nd\u00ebrkomb\u00ebtare si nj\u00eb nd\u00ebr destinacionet m\u00eb premtuese t\u00eb rajonit, fal\u00eb natyr\u00ebs s\u00eb saj t\u00eb paprekur, mikpritjes tradicionale dhe \u00e7mimeve konkurruese. Zona t\u00eb tilla si Thethi u kthyen n\u00eb shembull t\u00eb turizmit alternativ shqiptar, duke t\u00ebrhequr v\u00ebmendjen e mij\u00ebra vizitor\u00ebve nga vende t\u00eb ndryshme t\u00eb Europ\u00ebs.
Por nd\u00ebrsa viti 2025 po vazhdon, \u00ebsht\u00eb evidente q\u00eb ritmi dhe dinamika e vitit t\u00eb kaluar nuk po p\u00ebrs\u00ebritet n\u00eb t\u00eb nj\u00ebjt\u00ebn form\u00eb. Numri i vizitor\u00ebve mbetet i q\u00ebndruesh\u00ebm, por entuziazmi duket i zbehur. Kjo nuk lidhet me munges\u00ebn e potencialit turistik, por m\u00eb shum\u00eb me munges\u00ebn e nj\u00eb strategjie t\u00eb mir\u00ebfillt\u00eb dhe afatgjat\u00eb p\u00ebr menaxhimin e k\u00ebtij sektori jetik.
N\u00eb t\u00eb nj\u00ebjt\u00ebn koh\u00eb q\u00eb Shqip\u00ebria p\u00ebrpiqet t\u00eb pozicionohet n\u00eb tregun rajonal, konkurrenca me vendet fqinje \u00ebsht\u00eb b\u00ebr\u00eb m\u00eb e ndjeshme. Greqia ofron sh\u00ebrbim t\u00eb standardizuar dhe \u00e7mime t\u00eb arsyeshme. Mali i Zi ka investuar ndjesh\u00ebm n\u00eb infrastruktur\u00eb dhe promovim. Nd\u00ebrkoh\u00eb, paketa turistike p\u00ebr vende si Turqia, Egjipti apo Emiratet e Bashkuara jan\u00eb t\u00eb organizuara mir\u00eb dhe gjithnj\u00eb e m\u00eb t\u00ebrheq\u00ebse p\u00ebr vizitor\u00ebt nga Europa.
Pik\u00ebrisht n\u00eb k\u00ebt\u00eb kontekst, rasti i aksionit p\u00ebr shembjen e nd\u00ebrtimeve pa leje n\u00eb Theth, n\u00eb kulmin e sezonit turistik, ngre nj\u00eb s\u00ebr\u00eb shqet\u00ebsimesh.
Nuk ka dyshim q\u00eb nd\u00ebrtimet pa leje p\u00ebrb\u00ebjn\u00eb nj\u00eb problem serioz p\u00ebr \u00e7do vend. Por kur zbatimi i ligjit vjen n\u00eb m\u00ebnyr\u00eb t\u00eb pap\u00ebrgatitur, pa koordinim dhe pa respektuar koh\u00ebn e ndjeshme t\u00eb sezonit, pasojat mund t\u00eb jen\u00eb t\u00eb d\u00ebmshme \u2014 jo vet\u00ebm p\u00ebr bizneset lokale, por p\u00ebr t\u00eb gjith\u00eb imazhin turistik t\u00eb Shqip\u00ebris\u00eb.
Thethi, si nj\u00eb prej destinacioneve m\u00eb t\u00eb spikatura t\u00eb turizmit natyror, ka nj\u00eb ndikim ekonomik t\u00eb ndjesh\u00ebm n\u00eb gjith\u00eb qarkun e Shkodr\u00ebs. Turist\u00ebt e huaj q\u00eb kalojn\u00eb n\u00ebp\u00ebr qytete si Shkodra, ndalojn\u00eb p\u00ebr t\u00eb fjetur, p\u00ebr t\u00eb konsumuar ushqim, p\u00ebr t\u00eb bler\u00eb produkte artizanale. Kur p\u00ebrballen me skena t\u00eb shembjeve n\u00eb mal, n\u00eb vend t\u00eb qet\u00ebsis\u00eb dhe p\u00ebrvoj\u00ebs q\u00eb k\u00ebrkojn\u00eb, p\u00ebrjetojn\u00eb pasiguri dhe shqet\u00ebsim. N\u00eb disa raste, kan\u00eb pyetur gazetar\u00ebt dhe operator\u00ebt turistik\u00eb: \u201cA \u00ebsht\u00eb e sigurt t\u00eb q\u00ebndrojm\u00eb k\u00ebtu?\u201d
Ky perceptim, n\u00eb nj\u00eb epok\u00eb ku \u00e7do p\u00ebrvoj\u00eb shp\u00ebrndahet menj\u00ebher\u00eb n\u00eb rrjete sociale, krijon nj\u00eb d\u00ebmtim afatgjat\u00eb p\u00ebr industrin\u00eb.
P\u00ebr m\u00eb tep\u00ebr, pasoja m\u00eb e thell\u00eb \u00ebsht\u00eb ajo q\u00eb nuk shihet menj\u00ebher\u00eb: kur i prishet investimi nj\u00eb familjeje q\u00eb ka nd\u00ebrtuar me mund\u00ebsi t\u00eb kufizuara, shpesh zgjidhja e vetme q\u00eb ajo sheh \u00ebsht\u00eb emigrimi. N\u00eb k\u00ebt\u00eb m\u00ebnyr\u00eb, vendi humbet njer\u00ebz q\u00eb kan\u00eb pasur guximin t\u00eb krijojn\u00eb di\u00e7ka, t\u00eb kontribuojn\u00eb n\u00eb zhvillimin e turizmit lokal. Jan\u00eb pik\u00ebrisht k\u00ebta persona q\u00eb p\u00ebrb\u00ebjn\u00eb \u201celit\u00ebn lokale\u201d q\u00eb na nevojitet m\u00eb shum\u00eb \u2014 dhe ikja e tyre \u00ebsht\u00eb nj\u00eb humbje e dyfisht\u00eb: ekonomike dhe sociale.
Rasti i Thethit nuk duhet par\u00eb si nj\u00eb problem i izoluar, por si shenj\u00eb alarmi p\u00ebr t\u00eb nd\u00ebrtuar nj\u00eb model zhvillimi turistik t\u00eb q\u00ebndruesh\u00ebm. Nevojitet nj\u00eb strategji komb\u00ebtare q\u00eb jo vet\u00ebm lufton informalitetin, por e b\u00ebn k\u00ebt\u00eb n\u00eb m\u00ebnyr\u00eb t\u00eb strukturuar, me afate t\u00eb qarta, me komunikim me komunitetet dhe me synimin p\u00ebr t\u00eb ruajtur ekuilibrin mes ligjit dhe zhvillimit.
Turizmi nuk \u00ebsht\u00eb vet\u00ebm natyr\u00eb. Turizmi \u00ebsht\u00eb industri. Dhe si \u00e7do industri, k\u00ebrkon planifikim, cil\u00ebsi, trajnim, infrastruktur\u00eb, mb\u00ebshtetje dhe, mbi t\u00eb gjitha, q\u00ebndrueshm\u00ebri.
Shqip\u00ebria ka \u00e7do potencial p\u00ebr t\u00eb qen\u00eb nj\u00eb lider turistik n\u00eb Ballkan. Por p\u00ebr ta realizuar k\u00ebt\u00eb, nevojitet m\u00eb shum\u00eb se bukuri natyrore. Nevojitet vizion dhe veprim i p\u00ebrgjegjsh\u00ebm.<\/p>\n\n\n\n
Nga: Ardit Bilani<\/p>\n","protected":false},"excerpt":{"rendered":"
Vitin e kaluar, Shqip\u00ebria u p\u00ebrmend n\u00eb disa media nd\u00ebrkomb\u00ebtare si nj\u00eb nd\u00ebr destinacionet m\u00eb premtuese t\u00eb rajonit, fal\u00eb natyr\u00ebs s\u00eb saj t\u00eb paprekur, mikpritjes tradicionale dhe \u00e7mimeve konkurruese. Zona t\u00eb tilla si Thethi u kthyen n\u00eb shembull t\u00eb turizmit alternativ shqiptar, duke t\u00ebrhequr v\u00ebmendjen e mij\u00ebra vizitor\u00ebve nga vende t\u00eb ndryshme t\u00eb Europ\u00ebs. Por […]<\/p>\n","protected":false},"author":15,"featured_media":77106,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"none","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","inline_featured_image":false,"footnotes":""},"categories":[333,322,320,224],"tags":[],"class_list":["post-77107","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blogu","category-lajme","category-publikimet","category-uncategorized-sq","post-wrapper","thrv_wrapper"],"acf":[],"_links":{"self":[{"href":"https:\/\/amcham.com.al\/sq\/wp-json\/wp\/v2\/posts\/77107","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/amcham.com.al\/sq\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/amcham.com.al\/sq\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/amcham.com.al\/sq\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/amcham.com.al\/sq\/wp-json\/wp\/v2\/comments?post=77107"}],"version-history":[{"count":0,"href":"https:\/\/amcham.com.al\/sq\/wp-json\/wp\/v2\/posts\/77107\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/amcham.com.al\/sq\/wp-json\/wp\/v2\/media\/77106"}],"wp:attachment":[{"href":"https:\/\/amcham.com.al\/sq\/wp-json\/wp\/v2\/media?parent=77107"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/amcham.com.al\/sq\/wp-json\/wp\/v2\/categories?post=77107"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/amcham.com.al\/sq\/wp-json\/wp\/v2\/tags?post=77107"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}